Marketing Beyond Millennials: How to Attract and Engage Gen Z and Beyond

Generational marketing, particularly over the last couple of decades, has been vital to businesses and advertisers. The focus has been on millennials during this time, that is, those born between 1980 and about 1995. There are, however, other newer generations coming through. Many people who belong to Generation Z, those born between 1995 and 2012, […]

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Leadership And Management: What We Can Learn From The Prince

Leaders should be ruthless, combative, relentless and committed to getting the job done, whatever it takes. Even if you don’t know the 16th Century treatise The Prince, you’ve almost certainly heard of its author, Machiavelli. The name has become synonymous with all things cunning and unscrupulous, especially in the realm of politics. This slim volume […]

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What’s the Difference Between Artificial Intelligence, Machine Learning, and Deep Learning?

Artificial intelligence is the future. Artificial intelligence is science fiction. Artificial intelligence is already part of our everyday lives. All those statements are true, it just depends on what flavor of AI you are referring to. For example, when Google DeepMind’s AlphaGo program defeated South Korean Master Lee Se-dol in the board game Go earlier […]

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